/ About

I build apps,
websites & events.

20+ years in the scene · Gen X · Born on festival grounds

MKH. I started in the early 2000s at Now&Wow, built TRUUS, built Funeral Rockstars and built a lot of things in between. Nights, brands, shops, platforms, campaigns.

Today I do the same work with better tools. I design the world, write the story, build the site or app and produce the event around it — so a brand does not end up as a folder of assets spread over five platforms.

Your brand is a world, not a folder of assets. Build it bold.

/ The road here

  1. Early 2000s

    Now&Wow

    Started in the club scene at Now&Wow in Rotterdam. Learned how a night is produced, how a crowd is moved and how a brand is built from a door policy up.

  2. In between

    TRUUS

    Built TRUUS — a brand with its own world, its own voice and its own audience. Concept, identity, production and the platform behind it.

  3. In between

    Funeral Rockstars

    Built Funeral Rockstars. A brand nobody expected, done properly: story first, design second, systems underneath.

  4. Now

    Rockstars Digitals

    The studio I build with today. Websites, apps, dashboards and event infrastructure — plus the campaigns and visuals that carry them.

/ How I work

  • 01

    My black book runs deep

    Two decades in clubs, festivals and brands. The people you need, I probably already know.

  • 02

    Old-school experience

    I have produced in the real world, not only on a screen. Deadlines, doors, budgets, crews.

  • 03

    Sharp eye on what's next

    Digital assets, motion, platforms and AI-driven production — used where they actually pay off.

  • 04

    One person, one line

    You talk to the maker. No account layer, no handover, no diluted brief.

/ Call me. You need it.

Let's build the
next thing.

Start with a Brand Audit and I will tell you honestly what your brand needs first — website, campaign, platform or event.